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THE LIKE SWITCH : BOOK REVIEW

ABOUT THE AUTHORS


JOHN R. “JACK” SCHAFER

Dr. Schafer is a psychologist, professor, intelligence consultant and former FBI Special Agent. He has also spent 15 years investigations, and 7 years as a behavioural analyst for the FBI’s National Security Division’s Behavioural Analysis Program.

MARVIN KARLINS

Dr. Karlins received his Ph.D. in psychology from Princeton University and is currently Professor of Management at the University of South Florida’s College of Business Administration. Dr. Karlins consults internationally on issues of interpersonal effectiveness and has also authored 24 books, including two national bestsellers, What Every Body Is Saying and it’s a Jungle in There.




BOOK REVIEW

This book is based on best tips and techniques which will help a person to earn friends in real life and virtual life as well.

 If I talk about the important technique which will help is the Friendship Formula.
Under that formula author provide us with few techniques which can be helpful in getting more friends. That formula is a under:
Friendship = Proximity + Frequency + Duration + Intensity
Proximity states the distance between you and the person you want to talk to.  Frequency means the number of times you get contacted with the person you want to meet. Duration is simply the length of time you going to spend with the person you are interested. And finally, Intensity means how much pressure you going to make to make that person liked you.

The another best technique which is mentioned in this book is Nonverbal Transmitting of Friend signal like eyebrow flash, head tilt, smile , eye gaze and much more. I have personally tried all the techniques and found such a great results that I can’t wait to share it with the readers.

I had a layover in Indira Gandhi International Airport, New Delhi. I was waiting for my coffee and didn’t noticed that Iam was sitting in front of woman reading a book. I really want to talk to that lady but didn’t able to do that. After few minutes I started reading the novel named – How to Impress People! . After that she looked at me and we glance at each other. One hour has passed I smiled upon her with head tilted and eyebrow flashed, later on I have realised that techniques mentioned in  the book –“ The Like Switch”  did its job and I come to know the lady’s name is Supriya and she was heading to Chennai for the divorce formalities get done.

The next technique is the Golden Rule of Friendship. Before getting into that let me quote something which I have found in this book.
You can make more friends in two months by becoming genuinely interested in other people than you can in two years by trying to get other people interested in you.  By DALE CARNEGIE.
And this technique revolves around this quote. In simple words The Golden Rule of Friendship is if you want people to like you, make them feel good about themselves. If you are able to make other people good about themselves then you can be friend with anyone. In this world of Social Anxiety people used to hate themselves and who doesn’t like to hear well about themselves. If you can able to listen what other want to hear about themselves then you are going to earn friends. And it is said that if you are able to make other person good then that person will make you feel good about yourself too.
 In this book lots of techniques are mentioned which are not just techniques but the methods which had tried and tested by the author and jot it down to compiled this book.

MY WORDS

This book will really help as I have already narrated my story. The best way to read to this book is to take notes and marking the important points and techniques which has the potential of getting new friends. We love to make new even Introvert also so If we are able to get some kind of help we will going to have a lots of friends  and this book will really going to guide you and help you. This book can also help in getting your short term and long term relationship better with friends, lovers, colleagues and family. This book has best method to avoid situations in marriage.  I would really suggest this book if you eagerly want to earn more friends, short term and long term relationship.
3 stars out of 5.

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